ITV has continued its commitment to broadcast live snooker by screening the all new Champion of Champions event on its ITV 4 channel.
As reported on The Old Green Baize earlier in the year, the week-long competition takes place in November and will star the winners of last season’s major ranking event winners – replacing the PartyPoker.com Premier League.
The channel received praise earlier this year for its live coverage of the Haikou World Open – the network’s first live coverage of a major snooker event in 20 years.
The £100,000 top prize competition, which will be held at Coventry’s Ricoh Arena, will also be shown live globally with CCTV in China also having rights to broadcast.
World Snooker Chairman Barry Hearn said: “We are thrilled to welcome back ITV4 to televise the Champion of Champions. Their coverage of the Haikou World Open was a real success and I’m delighted that ITV have reaffirmed their interest in snooker.
“There is massive support for snooker in the UK so it’s great news for the fans that they can watch this fantastic new tournament on free-to-air broadcast.
“I’m excited about this event because it will bring together the elite of the sport. Coventry has a huge catchment area so I’m expecting packed houses and a tremendous atmosphere.”